In the ever-growing market of pet products, ensuring the health and safety of your furry friends is paramount. At Business Insider, the Reviews team, under the leadership of senior editor Lisa Sabatini, dedicates itself to providing thorough, unbiased product evaluations. These assessments are informed by experts ranging from dog trainers to veterinarians, ensuring that the products recommended are not only effective but also safe and valuable for your pets.
Our Comprehensive Testing Process
The Reviews team employs a meticulous approach when assessing pet products. Our team, which includes professionals with backgrounds in veterinary science and dog training, consults with veterinarians, animal behaviorists, and other pet specialists to determine the most critical criteria for each product category. This ensures that our recommendations are grounded in expert knowledge and real-world experience.
For essential items like pet food, supplements, and medicine, our evaluation process includes consulting with board-certified veterinary nutritionists. Our recommendations align with standards from the World Small Animal Veterinary Association, FDA, and other authoritative bodies. Each guide is reviewed by licensed veterinarians to confirm accuracy before publication.
Key Evaluation Criteria
Our evaluations focus on several core standards to ensure the best product recommendations:
- Safety and comfort for pets
- User-friendliness for owners
- Durability and performance over time
- Cost-effectiveness
- Validity of health and wellness claims
Through rigorous testing and comparison with similar products, we identify those that provide the most value and meet our high standards.
Editorial Integrity and Standards
At Business Insider, our recommendations are made with complete editorial independence. We do not accept payments for coverage or positive reviews. Any commissions earned from purchases made through our links are disclosed in our articles. Our team adheres to journalistic standards of accuracy, fairness, and transparency.
Types of Pet Products Covered
Food: Selecting the right food for your pet is crucial. We evaluate factors like nutritional adequacy and production standards to recommend the best cat food and dog food. Our choices are informed by veterinary nutritionists and extensive product testing.
Medicine and Supplements: We rigorously assess the safety and efficacy of products like flea and tick treatments for dogs and cats, consulting peer-reviewed research and expert guidelines.
Dog and Cat Supplies: Our hands-on testing with various breeds and sizes allows us to recommend everyday essentials like no-pull dog harnesses and cat litter based on fit, durability, and ease of use.
Testing Methodology
Products are tested with our pets to observe real-world performance and preferences. We also recruit other team members to test products with their pets, providing a comprehensive picture of a product’s effectiveness across various conditions. Testing includes long-term durability assessments to simulate extended use.
Meet Our Expert Team
The Reviews team combines over 40 years of experience in pet care reporting. Leading the team is Lisa Sabatini, who has overseen the creation of more than 100 buying guides. Our veterinary medical reviewers, including Dr. Julie Liu and Dr. Sorin McKnight, bring additional expertise to ensure our recommendations are medically sound.






