This as-told-to essay is based on a conversation with Rick Neuhoff, 65, a homeowner in Portland, Oregon, who rents out his indoor pool using Swimply. The following has been edited for length and clarity.
Amid a downturn in his law firm marketing business due to COVID-19, Rick Neuhoff discovered a surprising new source of income: renting out his indoor pool. The shift not only provided financial relief but also offered a unique way to connect with his community.
Prior to the pandemic, Neuhoff was engaged in marketing for law firms, but as court closures impacted business, he found himself at home with limited options. A stint as a DoorDash driver proved less lucrative than expected. However, an unexpected delivery from Swimply, an app for renting private pools, piqued his interest.
The pool, initially installed for his wife’s diabetes-related exercise needs, soon became a community hub. Portland’s public records had revealed their indoor pool, prompting Swimply to reach out with a welcome package.
Courtesy of Rick Neuhoff
Pool Rental: A Thriving Business
Charging $75 an hour, Neuhoff quickly realized the potential of his new venture. Within days of starting, his earnings surpassed what he made with DoorDash in a week. Over time, revenue grew, reaching up to $15,000 in peak months.
To attract more weekday clients, he offers a discount rate of $60 an hour. The pool’s popularity during colder months highlights the scarcity of indoor swimming venues in the area.
Courtesy of Rick Neuhoff
Creating Memorable Experiences
Despite initial concerns about privacy, Neuhoff finds joy in hosting various events. From film shoots to birthday parties, the pool has become a versatile venue for special occasions. Security measures, such as locking the pool house door, ensure privacy for both guests and hosts.
Courtesy of Rick Neuhoff
Despite being unsuitable for scuba diving, the pool briefly served as a temporary base for a local scuba school. Corporate events and swim lessons are also part of the diverse activities hosted.
Courtesy of Rick Neuhoff
While the pool house remains a work in progress, Neuhoff appreciates the opportunity Swimply provided during a challenging time. The shift in career not only brought financial stability but also reduced stress, offering a rewarding alternative to his previous occupation.






