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Choosing the Best Fresh Dog Food: Top Brands and Expert Insights

Choosing the right fresh dog food can be a daunting task with the multitude of options available today. With many brands promising expert-formulated recipes and convenient delivery, pet owners need to be discerning in their selections. Here, we explore some of the best fresh dog food brands that stand out for their quality and nutritional value.

In a comprehensive test involving several popular brands, JustFoodForDogs emerged as a top choice. This decision was based on feeding trials with a 50-pound dog, Lyla, and insights from veterinary nutritionists. JustFoodForDogs offers a range of recipes, all of which are supported by pet nutrition research and feeding trials. Discover more about other top-rated services catering to various budgets and dietary needs.

Our top picks for the best fresh dog food

Best overall: JustFoodForDogs Fresh Frozen Dog Food – See at JustFoodforDogs

Best runner-up: Nom Nom Fresh Dog Food – See at Nom Nom

Best budget: The Farmer’s Dog – See at The Farmer’s Dog

Best overall

JustFoodForDogs was selected as the best fresh dog food delivery service due to its adherence to the WSAVA Global Nutrition Guidelines. According to Dr. Emily Luisana, a board-certified veterinary nutritionist, these guidelines are crucial for ensuring pet food safety and nutrition. JustFoodForDogs stands out as the only brand that has conducted AAFCO feeding trials to validate its food’s nutrition and digestibility.

The service offers six main Fresh Frozen recipes, catering to both all life stages and adult dogs. Options are available for sensitive stomachs and joint support, with custom prescription diets also an option through their veterinary nutritionists. While pricing varies, it is notably economical for toy breeds but more expensive for larger dogs.


Two packages of JustFoodForDogs Fresh Frozen food are thawing.

My pup loved both of the JustFoodForDogs Fresh Frozen recipes I fed her.

Sophia Carlisle/Business Insider

Testing revealed that my dog enjoyed both the Beef and Russet Potato and Lamb and Brown Rice recipes, despite her picky nature. Fresh dog food, according to Dr. Korinn Saker, is made with whole ingredients, gently cooked, and then frozen, which retains its freshness.

To start with JustFoodForDogs, utilize their feeding calculator for portion and recipe recommendations. Orders can be placed directly or through retailers like Chewy, Petco, and Amazon.

Best runner-up

Nom Nom offers six recipes with an easy signup process. Although it hasn’t conducted AAFCO feeding trials, it adheres to WSAVA guidelines and has been involved in research on food digestibility and the gut microbiome. Prices are competitive with JustFoodForDogs for medium-sized dogs, but higher for smaller dogs.


Four bundles of frozen Nom Nom dog food are on a table.

Nom Nom’s fresh dog food arrives frozen in preportioned servings.

Sophia Carlisle/Business Insider

The recipes, suitable for all life stages, include five protein options, two of which are grain-inclusive. My dog favored the pork and turkey recipes over the chicken. While the food can become dry, Dr. Teresa Morishita advises against leaving fresh food out for extended periods due to spoilage risks.

Nom Nom’s two-week trial is an excellent introduction, with options for a sampler pack also available.

Best budget

The Farmer’s Dog, one of the earliest fresh dog food services, offers value with prices about 40% lower than top picks for a 50-pound dog. Recipes meet WSAVA guidelines and a yearlong feeding study is underway with Cornell University.


A tote bag with The Farmer's Dog logo printed on it is behind packages of frozen dog food, a clear storage container, and packages of frozen dog food.

The Farmer’s Dog food comes portioned in individual packages for easy feeding.

Jaclyn Turner/Business Insider

Offering up to three all-life-stages recipes, The Farmer’s Dog is a solid choice for budget-conscious pet owners. However, accessing recipe details requires an email signup.

What else we tested

Other brands like The Pets Table, PetPlate, Ollie, and Open Farm were tested but didn’t surpass the top three picks. Notably, The Pets Table meets AAFCO and WSAVA standards but lacks nutrition research.

The Pets Table

The Pets Table, launched by HelloFresh, offers five recipes and employs a full-time veterinary nutritionist. While it hasn’t conducted feeding trials, it’s a mid-range option with a storage container and treats included in the first box.


Two packages of frozen dog food and a storage container with the logo "The Pets Table" are on a wooden table.

The Pets Table hit the spot with our picky tester dog, and we appreciated the easy feeding directions.

Sophia Carlisle/Business Insider

While falling in the middle cost-wise, The Pets Table is the only service with shipping charges and limited delivery flexibility.

Ollie

Ollie offers variety and customization, allowing up to four recipe selections per subscription. Despite not employing a full-time nutrition expert, it consults with two veterinary nutritionists and includes a storage container in the first box.


Three packages of Ollie fresh dog food, a storage container, and pamphlet are shown on a table.

My first Ollie fresh dog delivery came with a convenient storage container.

Sophia Carlisle/Business Insider

Despite its customization options, Ollie is one of the pricier fresh dog foods.

What to look for in fresh dog food

When selecting fresh dog food, consider key factors such as AAFCO nutritional adequacy, WSAVA Global Nutrition Guidelines, recipe variety, and healthy extras. Always consult with your veterinarian to ensure the food meets your dog’s needs.

How we tested the best fresh dog food


A black dog samples Farmer's Dog fresh dog food from a spoon.

My pup, Lyla, samples The Farmer’s Dog turkey recipe.

Sophia Carlisle/Business Insider

Brands were selected based on AAFCO standards and WSAVA guidelines. Six brands were tested, with positive experiences reported by other reviewers as well. Expert insights were provided by Dr. Emily Luisana, Dr. Teresa Morishita, and Dr. Korinn Saker.

Fresh dog food FAQs

What is the best quality fresh dog food?

While there are many excellent fresh dog food options, the best choice depends on your pet’s specific needs. Ensure the food meets AAFCO and WSAVA standards, and consult your veterinarian for personalized advice.

Do veterinarians recommend homemade dog food?

Homemade diets may be recommended for pets with specific medical needs, but they can be challenging to get right. Consult your veterinarian and a veterinary nutritionist if considering this option.

Are dog food subscriptions worth it?

Dog food subscriptions offer convenience and may suit picky eaters, but they are costly. Evaluate your dog’s nutritional needs and budget before deciding.

Should I feed my dog raw food?

Raw dog food diets pose risks of bacterial infections and nutritional deficiencies. Cooked fresh or processed foods are safer alternatives.